Coaching Based Human Development
Coaching Based Human Development
Coaching Based Human Development
Real growth happens when human
value meets collective purpose.
Real growth happens when human
value meets collective purpose.
Madad works with partners who invest in people.
Madad works with partners
who invest in people.
Madad works with partners who invest in people.
Because human awareness, clarity,
and ownership drive real progress
Because human awareness, clarity,
and ownership drive real progress
Because human awareness, clarity,
and ownership drive real progress
Our Philosophy
Our Philosophy
Growth is not something
we push onto people.
It is something we uncover, clarify,
and strengthen together.
Growth is not something
we push onto people.
It is something we uncover, clarify,
and strengthen together.
Growth is not something
we push onto people.
It is something we uncover, clarify,
and strengthen together.
People already carry insight, potential, and direction. What’s often missing is the space to reflect, connect the dots, and translate learning into action. Coaching creates that space.
People already carry insight, potential, and direction. What’s often missing is the space to reflect, connect the dots, and translate learning into action. Coaching creates that space.
People already carry insight, potential, and direction. What’s often missing is the space to reflect, connect the dots, and translate learning into action. Coaching creates that space.
Who Leads Madad
Who Leads Madad
Madad is founded by Aljamil Ismail
Madad is founded by Aljamil Ismail
Madad is founded by Aljamil Ismail
an ICF-certified coach with extensive experience working across professional development programs, entrepreneurship ecosystems, and business environments.
Aljamil brings together coaching science, human insight, and cultural understanding to design development experiences that are grounded, practical, and deeply human.
an ICF-certified coach with extensive experience working across professional development programs, entrepreneurship ecosystems, and business environments.
Aljamil brings together coaching science, human insight, and cultural understanding to design development experiences that are grounded, practical, and deeply human.
an ICF-certified coach with extensive experience working across professional development programs, entrepreneurship ecosystems, and business environments.
Aljamil brings together coaching science, human insight, and cultural understanding to design development experiences that are grounded, practical, and deeply human.
Our Working Models
Our Working Models
Our Working Models
For Professional Development Programs
We work with organizations that design and run development programs, embedding coaching to help participants engage, apply, and grow meaningfully within the program journey.
For Companies & Leadership Teams
We partner with businesses from the inside, supporting leaders and teams to think clearly, address real challenges, and elevate human contribution in everyday organizational work.
Co-Curriculum Coaching Model
Co-Curriculum Coaching Model
For Professional
Development Programs
For Professional
Development Programs
For Professional
Development Programs
At the heart of Madad is the Co-Curriculum Coaching Model—an approach that transforms professional development programs into personalized growth journeys.
At the heart of Madad is the Co-Curriculum Coaching Model—an approach that transforms professional development programs into personalized growth journeys.
At the heart of Madad is the Co-Curriculum Coaching Model—an approach that transforms professional development programs into personalized growth journeys.
Personal Meaning
Participants move beyond passive learning to actively interpreting what it means for their unique professional identity and real-world roles.
Engagement Ownership
When there is personalized meaning, participants move from passive participation to intentional engagement, utilizing the program as a resource for their own growth.
Practical Impact
Development continues beyond the program timeline, translating into mindset, decisions, and behaviors in real work contexts.
Strategic Alignment
Use coaching insights to select beneficiaries whose goals align with program offerings and mission.
Demonstrated Investment
Coaching represents genuine and personalized investment by programs in people, not just delivery.
Continuous Insight Loops
Ongoing reflection and feedback strengthen both participant outcomes and program design.
For Companies & Leadership Teams
For Companies & Leadership Teams
Development Partnerships Inside the Business
Development Partnerships Inside the Business
Development Partnerships Inside the Business
Madad partners with companies from inside the business, adapting to their culture, realities, and way of operating. We work with leaders and teams to think more clearly, address real challenges, and strengthen how the organization functions day to day.
Coaching blends reflection with practical work on business goals, workflows, communication, and team dynamics, so insight turns into action, and action becomes consistency.
Madad partners with companies from inside the business, adapting to their culture, realities, and way of operating. We work with leaders and teams to think more clearly, address real challenges, and strengthen how the organization functions day to day.
Coaching blends reflection with practical work on business goals, workflows, communication, and team dynamics, so insight turns into action, and action becomes consistency.
Madad partners with companies from inside the business, adapting to their culture, realities, and way of operating. We work with leaders and teams to think more clearly, address real challenges, and strengthen how the organization functions day to day.
Coaching blends reflection with practical work on business goals, workflows, communication, and team dynamics, so insight turns into action, and action becomes consistency.
Development Partnership
We integrate as a developmental partner inside the business, working with what already exists rather than applying external frameworks. This allows leaders and teams to address real challenges with clarity and grounded
decision-making.
Actionable Reflection
Coaching creates space to pause and think, while staying anchored in business realities. Leaders and teams reflect on goals, workflows, and dynamics, then translate insight directly into decisions and operational progress.
Shared Ownership
Coaching strengthens alignment, trust, and responsibility across the team. Leadership shifts from carrying everything alone to enabling collective ownership, reducing friction and supporting sustainable growth.
How We Work
Understand. Activate. Strengthen
Understand. Activate. Strengthen
Understand. Activate. Strengthen
This is a bridge between consulting clarity and coaching depth.
This is a bridge between consulting clarity and coaching depth.
This is a bridge between consulting clarity
and coaching depth.
1
Understand
We build a shared understanding of what’s working, what’s challenged, and what the organization is aiming toward.
1
Understand
We build a shared understanding of what’s working, what’s challenged, and what the organization is aiming toward.
1
Understand
We build a shared understanding of what’s working, what’s challenged, and what the organization is aiming toward.
2
Activate
Coaching activates reflection inside real workflow, decisions, and mindset, so insight informs action where it matters most.
2
Activate
Coaching activates reflection inside real workflow, decisions, and mindset, so insight informs action where it matters most.
2
Activate
Coaching activates reflection inside real workflow, decisions, and mindset, so insight informs action where it matters most.
3
Strengthen
We reinforce what works, address friction early, and support consistency over time.
3
Strengthen
We reinforce what works, address friction early, and support consistency over time.
3
Strengthen
We reinforce what works, address friction early, and support consistency over time.
Led by Aljamil Ismail
Led by Aljamil Ismail
Led by Aljamil Ismail
Founder’s Role
Founder’s Role
Founder’s Role
Aljamil guides the philosophy, method, and integrity of Madad’s work.
His role is to ensure that every partnership remains human-centered, context-aware, and grounded in ethical coaching practice, while delivering real, sustainable value for individuals, programs, and businesses.
Aljamil guides the philosophy, method, and integrity of Madad’s work.
His role is to ensure that every partnership remains human-centered, context-aware, and grounded in ethical coaching practice, while delivering real, sustainable value for individuals, programs, and businesses.
What Partners Say
Real Stories, Real Impact
Real Stories,
Real Impact
Real Stories, Real Impact
Journey
Clarifying, Reflective, Impactful.
What changed
The key change was learning how to set goals based on genuine purpose, not just initiative. This process directly impacted my drive by shifting my focus to meaningful creation.
Advice
This isn’t surface-level coaching—it’s deep self-discovery. The unique difference was being consistently asked the right questions that unlocked perspectives I didn’t know I had.
Sanad Alawi | Software developer
Journey
A qualitative shift.
What changed
The most significant change in me is discovering small details within myself that I had never known before.
Advice
Their journey with coaching is not just about motivation. It’s also important to address their fears and the many small details they may not even be aware of as job seekers.
Anfal Nassar | Seo content Writer
Journey
Fruitful, guiding with clarity, Reassuring.
What changed
I gained clarity on my career path and choices to make in terms of career development. My mindset and approach to problem solving also improved a lot. I got to be more confident in my approach and clear about my strategic goals.
Advice
I’d highly highly recommend. The coaching sessions were personalized. Aljamil was very generous with his time, and driven by a sincere interest in seeing my grow both as a person and as a professional.
Ahmed Rezeq | Digital Operations Manager
Journey
Inspiring, impactful and supportive
What changed
It helped me understand myself and my inner thoughts and beliefs better which led me to more aware of the places of improvement.
Advice
I would highly recommend Aljameel for his unique style of coaching and I love the flow and the clarity of each session.
Basma Lubbad | Awareness Life Coach
Journey
Empowering – Clarifying – Motivating.
What changed
This partnership drove self-discovery for participants and refined our team’s support. This alignment boosted adoption of our methodology and delivered a highly personalized, impactful experience for everyone involved.
Advice
Your coaching was human-centered and intentional, integrating coaching directly into our program’s core. By combining structure with empathy, you aligned participant needs with our broader goals, creating a true partnership rather than just a service.
Manar Al-Nabahin | Operations Lead
Journey
Support, guidance, a safe space to think.
What changed
At the beginning I didn’t expect it to affect me or help me with anything, but I was wrong. It developed my skills in the goals I want to reach, how to make a decision, increased my awareness, and how I can turn ideas into something practical.
Advice
Beyond just talk, your style is deep and value-led. You provide the space to analyze decisions from all sides, using provocative questions that reveal angles we hadn't considered before.
Radia | Production Manager
Journey
Clarifying, Reflective, Impactful.
What changed
The key change was learning how to set goals based on genuine purpose, not just initiative. This process directly impacted my drive by shifting my focus to meaningful creation.
Advice
This isn’t surface-level coaching—it’s deep self-discovery. The unique difference was being consistently asked the right questions that unlocked perspectives I didn’t know I had.
Sanad Alawi | Software developer
Journey
A qualitative shift.
What changed
The most significant change in me is discovering small details within myself that I had never known before.
Advice
Their journey with coaching is not just about motivation. It’s also important to address their fears and the many small details they may not even be aware of as job seekers.
Anfal Nassar | Seo content Writer
Journey
Fruitful, guiding with clarity, Reassuring.
What changed
I gained clarity on my career path and choices to make in terms of career development. My mindset and approach to problem solving also improved a lot. I got to be more confident in my approach and clear about my strategic goals.
Advice
I’d highly highly recommend. The coaching sessions were personalized. Aljamil was very generous with his time, and driven by a sincere interest in seeing my grow both as a person and as a professional.
Ahmed Rezeq | Digital Operations Manager
Journey
Inspiring, impactful and supportive
What changed
It helped me understand myself and my inner thoughts and beliefs better which led me to more aware of the places of improvement.
Advice
I would highly recommend Aljameel for his unique style of coaching and I love the flow and the clarity of each session.
Basma Lubbad | Awareness Life Coach
Journey
Empowering – Clarifying – Motivating.
What changed
This partnership drove self-discovery for participants and refined our team’s support. This alignment boosted adoption of our methodology and delivered a highly personalized, impactful experience for everyone involved.
Advice
Your coaching was human-centered and intentional, integrating coaching directly into our program’s core. By combining structure with empathy, you aligned participant needs with our broader goals, creating a true partnership rather than just a service.
Manar Al-Nabahin | Operations Lead
Journey
Support, guidance, a safe space to think.
What changed
At the beginning I didn’t expect it to affect me or help me with anything, but I was wrong. It developed my skills in the goals I want to reach, how to make a decision, increased my awareness, and how I can turn ideas into something practical.
Advice
Beyond just talk, your style is deep and value-led. You provide the space to analyze decisions from all sides, using provocative questions that reveal angles we hadn't considered before.
Radia | Production Manager
Journey
Clarifying, Reflective, Impactful.
What changed
The key change was learning how to set goals based on genuine purpose, not just initiative. This process directly impacted my drive by shifting my focus to meaningful creation.
Advice
This isn’t surface-level coaching—it’s deep self-discovery. The unique difference was being consistently asked the right questions that unlocked perspectives I didn’t know I had.
Sanad Alawi | Software developer
Journey
A qualitative shift.
What changed
The most significant change in me is discovering small details within myself that I had never known before.
Advice
Their journey with coaching is not just about motivation. It’s also important to address their fears and the many small details they may not even be aware of as job seekers.
Anfal Nassar | Seo content Writer
Journey
Fruitful, guiding with clarity, Reassuring.
What changed
I gained clarity on my career path and choices to make in terms of career development. My mindset and approach to problem solving also improved a lot. I got to be more confident in my approach and clear about my strategic goals.
Advice
I’d highly highly recommend. The coaching sessions were personalized. Aljamil was very generous with his time, and driven by a sincere interest in seeing my grow both as a person and as a professional.
Ahmed Rezeq | Digital Operations Manager
Journey
Inspiring, impactful and supportive
What changed
It helped me understand myself and my inner thoughts and beliefs better which led me to more aware of the places of improvement.
Advice
I would highly recommend Aljameel for his unique style of coaching and I love the flow and the clarity of each session.
Basma Lubbad | Awareness Life Coach
Journey
Empowering – Clarifying – Motivating.
What changed
This partnership drove self-discovery for participants and refined our team’s support. This alignment boosted adoption of our methodology and delivered a highly personalized, impactful experience for everyone involved.
Advice
Your coaching was human-centered and intentional, integrating coaching directly into our program’s core. By combining structure with empathy, you aligned participant needs with our broader goals, creating a true partnership rather than just a service.
Manar Al-Nabahin | Operations Lead
Journey
Support, guidance, a safe space to think.
What changed
At the beginning I didn’t expect it to affect me or help me with anything, but I was wrong. It developed my skills in the goals I want to reach, how to make a decision, increased my awareness, and how I can turn ideas into something practical.
Advice
Beyond just talk, your style is deep and value-led. You provide the space to analyze decisions from all sides, using provocative questions that reveal angles we hadn't considered before.
Radia | Production Manager
Your New Beginning
Build Partnerships,
Not Just Sessions.
Build Partnerships,
Not Just Sessions.
Build Partnerships,
Not Just Sessions.
Madad partners with leaders to strengthen people and systems.
We move beyond transactional sessions to build long-term relationships that foster deep clarity and sustainable growth.
Contact Us
Contact info
Email Us
Contact Us
Contact info
Email Us
Contact Us
Contact info
Email Us
